Going green
XBIZ, November 2021
In November 2021, Lola Games gave an interview to the popular American portal of the intimate field XBIZ, in which they talked about what actions they are taking to leave a positive mark on the environment.
We give you excerpts from interviews that touch on the most urgent issues.
Lola Games company’s philosophy regarding the importance of recycling: “We want to make our customers’ lives easier. We are switching to packages that are completely recyclable, and many of them are already made of recycled material, and at the same time they’re 100% carton, without mixing plastic and other materials.”
Thinking of the consumer experience, either walking into a brick-and-mortar store or shopping online, several adult industry pros reiterated their belief that packaging plays the most important role in directing a consumer towards an eco-friendly product. Lola Games thinks that “consumers nowadays are less impressed with excessive packaging and are becoming more aware of the waste that it produces”. However, Lola Games elaborated on how less packaging can conflict with a manufacturer’s goal of delivering quality products to its customers.
“For us (Lola Games), packaging is crucial. When we’re releasing a new product, we are always offered excess materials — because, as we all understand, packaging with a high amount of plastic will preserve the product better, because it won't crumple or break really fast. For example, you can often see some items in stores that correspond to the principle of eco-friendly consumption and have a long life cycle, but the goods themselves are in plastic-containing packaging. This can be confusing for a customer who is determined to make positive changes and cares about the environment. Details are extremely important, so we carefully think everything over to the smallest details, refusing printed manuals, and packing toys right into satin bags, which do not just look beautiful, but also have a key role in the further storage of toys.”
We give you excerpts from interviews that touch on the most urgent issues.
Lola Games company’s philosophy regarding the importance of recycling: “We want to make our customers’ lives easier. We are switching to packages that are completely recyclable, and many of them are already made of recycled material, and at the same time they’re 100% carton, without mixing plastic and other materials.”
Thinking of the consumer experience, either walking into a brick-and-mortar store or shopping online, several adult industry pros reiterated their belief that packaging plays the most important role in directing a consumer towards an eco-friendly product. Lola Games thinks that “consumers nowadays are less impressed with excessive packaging and are becoming more aware of the waste that it produces”. However, Lola Games elaborated on how less packaging can conflict with a manufacturer’s goal of delivering quality products to its customers.
“For us (Lola Games), packaging is crucial. When we’re releasing a new product, we are always offered excess materials — because, as we all understand, packaging with a high amount of plastic will preserve the product better, because it won't crumple or break really fast. For example, you can often see some items in stores that correspond to the principle of eco-friendly consumption and have a long life cycle, but the goods themselves are in plastic-containing packaging. This can be confusing for a customer who is determined to make positive changes and cares about the environment. Details are extremely important, so we carefully think everything over to the smallest details, refusing printed manuals, and packing toys right into satin bags, which do not just look beautiful, but also have a key role in the further storage of toys.”